Developing commercial acumen through experience.
We create commercially realistic business simulations in which people make decisions, experience the consequences and develop better commercial judgement.
Understanding how business works
Commercial acumen is the ability to understand how organisations create value, see how the different parts connect and use that understanding to make better decisions.
Experience changes understanding
Business simulations don't teach people about business. They give people the experience of running one - making decisions, experiencing the consequences, reflecting on what happened and trying again.
Fifty years of learning from experience
In 1975, Philip Sykes, believed that people develop commercial judgement more effectively through experience than instruction.
That idea led to the first version of Bissim.
Since then, we’ve watched thousands of people make decisions, experience the consequences and try again. We’ve learnt from them too, continuously refining both the simulations we build and our understanding of how commercial acumen develops.
About →
Some of the organisations we've worked with
Addleshaw Goddard · Costain · Lloyds · McKinsey · Rolls-Royce · Shell · UBS · Unilever · Warwick Business School
Interested in exploring this further?
If you're thinking about how to help people understand business and make better decisions, we'd be very happy to talk.